Best Agers have different needs
The demographic change is presenting travel providers with completely new challenges. There are more and more older people who want to travel.
In Germany alone, 14 million people will become pensioners in the next 10 years; Best Agers have different needs 50+ people travel a lot and like to travel - but their needs are different.
Traveling seniors have different needs than younger people. "This has to do with their previous life history, which spans several decades, with their much greater life experience, but also simply with their biological age, with their physical and psychological state: